Always Early

Creators  ·  Brand Partnerships  ·  Emerging Tech  |  San Francisco

Creator and brand partnerships operator at the intersection of emerging tech, digital media, and the creator space. Built creator and partnership programs at startups and unicorns, negotiated sponsorships for top creators as a licensed talent agent, scaled a streamer network to 1% of Twitch viewership as co-CEO of F2K, and grew owned media to 167M+ monthly views. Techstars '20.

Currently

SAIRCo-founded by Terence Tao
Sponsor SourcingSourcing sponsors for the Founding Partner Program at a nonprofit AI research institute.
Nuanced
Founder & Managing PartnerPartnerships consultancy and California-licensed talent practice. Negotiated creator sponsorships with brands including Phantom, Microsoft, Ray-Ban Meta, and Polymarket, brokered partnerships for a top creator roster, and sourced crypto and gaming deal flow for NBA champion Tristan Thompson.
Kraken
Head of Creators & Brand PartnershipsBuilt and ran the creator and media partnerships program, from sourcing and deal structure through campaigns, measurement, and renewal. Partners included Kitboga, The Why Files, Bankless, Real Vision, Barstool Sports, and Karate Combat.
F2KTechstars '20
Co-CEOCo-led a gaming and esports media company with a talent management house through Techstars. Built an exclusive streamer roster that grew to 1% of Twitch viewership, and brand partnerships with sponsors including Uber Eats, GFuel, and ExpressVPN.
Rally / Fortea16z, Coinbase Ventures backed
Head of Partnerships & BD · Employee #21Original project team at a crypto creator platform. Built creator, athlete, and celebrity acquisition from zero, launched partnerships with Product and Engineering, and started the Discord community.
Press X / EI→ Acquired by UTA
Head of MarketingMarketing lead for a brand partnership agency and its esports talent firm. Press and digital growth strategy for talent including Pokimane, Imaqtpie, Scarra, and DisguisedToast.
ALLDAY Media
Director of Network DevelopmentGrew a network of owned social brands and led influencer strategy, content distribution, and monetization for celebrity and influencer partners.
Azubu→ Acquired by Hitbox
Social Strategy & GrowthLed global social strategy for a livestreaming and esports network, built an esports ambassador program with key influencers, and ran activations at DreamHack, E3, and CES.
Maker Studios→ Acquired by Disney
Digital Marketing ManagerProgram strategy for one of the largest YouTube creator networks, digital management of Polaris, then YouTube's top gaming channel, and brand partnerships with Pepsi and Macy's.
GolinIPG
Digital AssociateDigital and social strategy for Nintendo of America, Toyota, and McDonald's.
Advisory
Block Tackle · Retail DAO · Polyhedra NetworkAdvisory across gaming and crypto.

Selected Reading

Distribution Is the Final Boss

Why the best-distributed AI video model wins, not the best model.

Creator and Crypto Predictions for 2025

Where creators, crypto, and emerging tech were headed, and why.